About the studio

A studio for women, not a gym floor

Feel Fabulous Fitness is run by Tanya Cheshire-King from a private studio inside Glow Tanning Salon at Palmers House on Corve Street. After years working in a busy gym, watching women stand at the edge of the room unsure what to do or how to train, Tanya built the opposite: a private studio where every woman is coached, encouraged and taken care of from the moment she walks in.

Personal training is so much more than lifting weights. It is the interactions, the wins, the honest support on the harder weeks, and understanding why you are training the way you are. Watching a client hit the goal she once thought was out of reach is the very best part of the job.

Our mission

Every woman deserves to feel absolutely fabulous in her own skin

Tanya Cheshire-King standing outdoors in training kit, hands on hips, smiling

Feel Fabulous Fitness is a personal training studio dedicated to empowering women through holistic fitness that nurtures mind, body and soul.

It is a supportive, inclusive space where women of all fitness levels discover their strength, build confidence and reach their own wellness goals. Through personalised training programmes, mindful movement and genuine care, you build not just physical fitness but mental resilience and inner radiance.

The care carries on beyond the studio floor: every victory celebrated, every challenge supported, and every woman reminded that she is capable of extraordinary things. Because fabulous isn't just our name, it's our promise.

My fitness journey

Fifteen years, and it is still the people I love most

Started out
Personal trainer on the gym floor at Virgin Active
Progressed to
Personal Training Manager
Recognised as
Fitness Leader of the Year, and later a Virgin Active Star Award
AWARDED
An award of appreciation from the town council for a free community fitness class

Fitness has been a huge part of my life for the past 15 years. What I love most is not the training itself, it is the difference it makes to how a woman feels about herself and her life.

My career started as a personal trainer at Virgin Active and, over the years, progressed to Personal Training Manager. I was lucky enough to be named Fitness Leader of the Year and later received Virgin Active's Star Award. I am proud of those, but the moments that mean the most are the ones where I have watched a client become stronger, more confident and happier in herself.

I have trained people from all walks of life: CEOs, nurses, stay-at-home mums, debt collectors and everyone in between. That is one of the things I love about fitness. There is no one-size-fits-all approach.

Working together I have helped clients lose weight, gain weight, build muscle, manage stress and become stronger and fitter. I have trained women who wanted visible abs, women who wanted to lift their bum, and women who simply wanted more energy and confidence in everyday life.

I have always believed fitness should be accessible to everyone. I once set up a free fitness class in my local town so that cost was not a barrier. The response was incredible, and it was a lovely surprise to later receive an award of appreciation from the town council.

For me, exercise is about far more than what you see in the mirror. It is more energy, better sleep, real strength, sharper focus, moving with confidence, less stress, and feeling fabulous in your own skin. Every person, body and goal is different, and that variety is what keeps me passionate after 15 years.

Fitness is my love. Helping women feel fabulous is my passion.

That is exactly what I want to bring to my studio: expert training, encouragement, variety and a place where women become stronger, healthier and more confident, while actually enjoying the journey along the way.

How training works here

Coached every rep, not left to it

You are shown each movement, corrected while you do it and told why the change matters. A deeper squat, one more rep, a better position: small adjustments that add up fast.

One-to-one clients get a food diary, a fitness tracker and homework sessions, plus the freedom to message or call for advice, or simply to share a win.

Group PT is capped at three ladies, so it still feels personal. High energy, fun and informative, with everyone training to their own level in the same room.

Progress is tracked so you can see it. Nothing is guessed at, and nothing is a hard sell.

What we train for

Goals we work on every week

Weight loss, strength and flexibility, definition, perimenopause, lifted glutes and feeling tighter, all through training that suits you.

  • Weight loss

    Training and food habits that work together, tracked week to week so the change sticks.

  • Strength and flexibility

    Get stronger and move better, so everyday life feels easier and you stand taller.

  • Definition and tone

    Structured strength work that shapes and defines, leaving you feeling tighter.

  • Perimenopause

    Training built for changing hormones, energy and recovery, with real understanding behind it.

  • Lifted butts

    Have the BBL without the surgery: targeted glute work that lifts and shapes properly.

  • Confidence

    Learn what you are doing and why, so you never feel lost or forgotten in a room again.

The historic timber-framed Feathers Hotel on Bull Ring in Ludlow

Where we are

Training in the middle of town

Unit 2B, Palmers House, 7 Corve Street, Ludlow SY8 1DB

Corve Street runs north from the centre of Ludlow, so the studio is walkable from town and easy to reach from the surrounding villages.